This free Etsy price calculator turns your costs and target profit into the exact price to charge, after all fees are taken out.
Your PromptlessPress listing comes priced to hit the margin you just set — the designs, the lifestyle mockups, the title, tags and the description, before you publish.
✦ Make one at this price →
Pricing digital downloads is different from physical products — you have almost no cost to make or deliver them, so your margin can be very high. The main variable is what buyers expect to pay for your product type.
A good rule of thumb: work backwards from the profit you want to make. If you want $3.50 after fees on a $4.99 printable, this calculator tells you whether that's achievable — and what price to set if you want to hit 75% margin instead. Already have a price in mind and just want the fee breakdown for it? The free Fee Calculator runs the same numbers the other direction.
With $0 production cost, Etsy fees are your only deduction. A $4.99 digital download nets you about $4.07 after the $0.20 listing fee, 6.5% transaction fee and 3% + $0.25 US payment processing — about 81% margin.
Buyers don't always choose the cheapest — they choose the one that looks most trustworthy. A $5.99 listing with good mockups often outsells a $1.99 one.
$4.99 and $5.99 feel like considered prices. $5.65 feels like a calculation. Always round to the nearest .49 or .99 after working out your minimum.
Etsy can take an extra 15% of the order total on sales it drives through Offsite Ads — optional below $10,000 in trailing-12-month sales, but mandatory (no opt-out) once you cross that, where the rate also drops to 12%. Factor it in if a meaningful share of your sales could come through it.
PromptlessPress builds the designs, title, description and tags together — priced right from the first draft, not bolted on after.
✦ Start free & make one →